Website 2 - The Cure

 https://www.thecure.com/ 

The Cure’s website presents a minimalist and more moody, bland aesthetic that link back to the band's ‘gothic’ and ‘post-punk’ roots. The homepage also features links and advertisements towards their latest album, in this case being their “Mixes of a lost world” remix collection, demonstrated through a black and white color scheme linking back to their signature style. The typography also appears a lot cleaner, allowing more focus towards their actual content. The website also includes many links to news, updates, shoes, history and a store page where people can buy merch. The website also integrates itself with the band's social media pages, allowing a wider, more dynamic active audience to get involved, promoting the band and their music across all platforms. The band approximately has 1.2 million followers on Instagram, 1.6 million subscribers on YouTube and 17.5 million monthly listeners on Spotify. This demonstrates the effectiveness of their online presence, and the accessibility fans are then able to have to all of their pages.  

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